South Africa’s favourite liquor retailer is flipping the script on alcohol exploration with the launch of Kulchas - category experiences built around the real moments that bring us together, not just products on a shelf.

Think Beer Kulcha for match days and casual hangs. Wine Kulcha for stress-free hosting and gifting. Whisky Kulcha for intentional, premium moments. Cocktail Kulcha for building the ultimate hosting basket. Tequila Kulcha for the new wave of curated, craft-forward culture. And Gin Kulcha for curious explorers chasing flavour and discovery.

Each Kulcha translates products into moments you already know -making the shopping experience more intuitive, less intimidating and honestly way more fun.

And woven through all of it? Phuza Right -TOPS!‘s commitment to keeping responsibility at the heart of every occasion. Because moderation isn’t a footnote anymore; it’s part of how South Africans are showing up for the moments that matter.

This is TURN UP EPIC -TOPS!’s new brand platform that believes the best moments happen when people truly show up for them. 🙌

📍 Find your Kulcha at topsatspar.co.za or follow @TopsAtSPAR
#TOPSatSPAR #TurnUpEPIC #PhuzaRight #LikersOfThings